For this special feature, WOE Studio teamed up with Amazon Music Canada to spotlight Sylo as the Breakthrough Artist of the Month. What made this one different was the personal history—Sylo and director Kevin have been working together for years, so they wanted to create something that felt more intimate than the usual artist profile.

Sylo wrote a poem as the emotional anchor for the piece, and Kevin used it as a creative springboard to build a visual world that felt honest and reflective. The result is a dreamy, soulful performance of “American Idea”—less like a promo, more like a window into Sylo’s inner voice.